As a forerunner for affordable, prefabricated modular homes, Rhodes aims to continue innovating and investing in areas that foster greater levels of productivity. For long-term goals, the 2017 Reinventing Construction: A Route to Higher Productivity report by the McKinsey Global Institute goes into detail about how investing in 7 particular areas and a broader adoption of mass-production techniques can improve productivity.
"The construction industry employs about 7 percent of the world’s working-age population and is one of the world economy’s largest sectors, with $10 trillion spent on construction-related goods and services every year. But the industry has an intractable productivity problem and, according to Reinventing construction: A route to higher productivity, a new McKinsey Global Institute report, an opportunity to boost value added by $1.6 trillion."
Authors: Filipe Barbosa, Jonathan Woetzel, Jan Mischke, Maria João Ribeirinho, Mukund Sridhar, Matthew Parsons, Nick Bertram, and Stephanie Brown.
Source: McKinsey Global Institute